Georgian Wine - National Wine Agency

With the financial support of the National Wine Agency, and within the framework of the "State Program for Supporting the Promotion of Georgian Wine Products on the Local Market," 13 wine exhibitions, festivals, and professional events were held across Georgia between January and June of this year.

The National Wine Agency has been implementing this program since 2024. Its goals are to promote Georgian wine on the local market, support the development of wine tourism, and elevate the culture of wine consumption among the public. The program funds Georgian wine festivals, thematic exhibitions, competitions, and educational events planned across various regions of Georgia.

During the first six months of this year, the following events were held with the agency's support: "Zero Compromise", "Sherekilebi Wine Salon", "Saamuri - Natural Wine Exhibition", "Wine Ambassadors", "Malkhaz Kharbedia New Wine Festival", "Ioram Tarkhnishvili Wine Festival", "International Wine Marketing and Media Forum", "Georgian Wine and Regions Festival", "Merano", "Bolnisi Protected Designation of Origin Wine Festival", "Best Sommelier of Georgia" competition, "Tbilisi Gastro Week", "Red & White" wine exhibition.

These events contribute to promoting Georgian wine on the local market, developing the winemaking sector, strengthening wine tourism potential, and raising consumer awareness about the diversity and quality of Georgian wine.